Our Cuban-themed school auction was screaming for a revolution —
a “Revolution for Education” that is.
a “Revolution for Education” that is.
Tired of struggling to gain the crowd’s attention at our annual paddle raise, we tried a different tactic: Selling tiles of a giant 8ft x 8ft mural of our school principal ala Che Guevara.
Printed on foam board and cut it into 64, 12 inch square tiles, the mural was mounted on pegboard face down. The back of each tile was labeled with a dollar amount.
Guests were encouraged to join the “Revolution for Education” and purchase a tile, sign the front of the image and replace it on the wall.
As each tile was turned over, the colorful mural was revealed. Guests enjoyed this interactive approach to fundraising that didn’t require interrupting their social time or jostling for their attention. The mural created big impact with big appeal and big fundraising results!
Propaganda flyers littering the floor and covering most surfaces encouraged guests to head over to the Revolution Headquarters to buy a piece of the mural.
Volunteers wore berets and carried picket signs grabbing attention from auction goers as well.
Lastly, upon purchasing a tile, guests received an “I Joined the Revolution for Education” button that helped propel the movement. Viva La Revolución en Educación!